Showing posts with label Vietnam footwear. Show all posts
Showing posts with label Vietnam footwear. Show all posts

Sunday, October 31, 2010

Vietnam footwear industry eyes runaway exports

footwear

Footwear exports this year could top a record $5.4 billion, well above the target of $4.6-$5 billion, Nguyen Duc Thuan, chairman of the Vietnam Leather & Footwear Association, said.

Exports maintained their high growth rate in August, he said, with the month’s shipments of $450 million taking the year-to-date figure to $3.22 billion, a 19 percent increase year on year.

Exports had been worth $4.1 billion last year despite the global recession. The number of contracts signed this year is already 16 percent higher than for the whole of last year, Thuan said without specifying their value.

Vietnam is the world’s fifth biggest footwear exporter but the domestic industry faces many difficulties, especially the shortage of workers and dependence on imported raw materials.

The country still imports 70-80 percent of tanned leather and high-quality leatherette to make shoe caps, certain soles, and decorations.

Its support and machine tools industries are in a very primitive stage while footwear marketers and designers lag behind their foreign rivals, making it hard to create international brands for Vietnamese footwear.

Exporters have come up against protectionist barriers in the EU, Peru, and Turkey.

But the industry is aiming to expand exports to markets like the US and ASEAN member countries to take advantage of free trade agreements.

Vietnam has an advantage over its main rival, China, in labor costs since China’s GDP per capita is now $3,000 compared to its $1,200, Thuan said.

Vietnam’s per capita income is forecast to rise to $3,500 only in 2020, which means the leather-shoe industry can continue to be competitive through the next decade, he added.

Another factor in its favor is that demand for leather footwear remains very high.

Worldwide, some 17 billion pairs of shoes are produced every year, of which six to seven billion are manufactured under contract.

Related Articles

Friday, October 22, 2010

Vietnam footwear industry eyes runaway exports

footwear
Vietnam footwear exports this year could top a record $5.4 billion, well above the target of $4.6-$5 billion
Photo: Tuoi Tre

Footwear exports this year could top a record $5.4 billion, well above the target of $4.6-$5 billion, Nguyen Duc Thuan, chairman of the Vietnam Leather & Footwear Association, said.

Exports maintained their high growth rate in August, he said, with the month’s shipments of $450 million taking the year-to-date figure to $3.22 billion, a 19 percent increase year on year.

Exports had been worth $4.1 billion last year despite the global recession. The number of contracts signed this year is already 16 percent higher than for the whole of last year, Thuan said without specifying their value.

Vietnam is the world’s fifth biggest footwear exporter but the domestic industry faces many difficulties, especially the shortage of workers and dependence on imported raw materials.

The country still imports 70-80 percent of tanned leather and high-quality leatherette to make shoe caps, certain soles, and decorations.

Its support and machine tools industries are in a very primitive stage while footwear marketers and designers lag behind their foreign rivals, making it hard to create international brands for Vietnamese footwear.

Exporters have come up against protectionist barriers in the EU, Peru, and Turkey.

But the industry is aiming to expand exports to markets like the US and ASEAN member countries to take advantage of free trade agreements.

Vietnam has an advantage over its main rival, China, in labor costs since China’s GDP per capita is now $3,000 compared to its $1,200, Thuan said.

Vietnam’s per capita income is forecast to rise to $3,500 only in 2020, which means the leather-shoe industry can continue to be competitive through the next decade, he added.

Another factor in its favor is that demand for leather footwear remains very high.

Worldwide, some 17 billion pairs of shoes are produced every year, of which six to seven billion are manufactured under contract.

Related Articles

Thursday, October 21, 2010

Quality improvement an edge for Vietnam footwear

HCMC – Improving the quality of Vietnamese footwear will give exporters a competitive edge over low-priced Chinese products, an industry expert told reporters on the sidelines of the 29th International Footwear Conference in HCMC on Tuesday.  

“China has big productivity. No other country produces as much footwear as it does within a short period of time,” said Peter T. Mangione, managing director of Global Footwear Partnership LLC.  

He said a Chinese shoes company could produce thousands of pairs of shoes within a day and suggested Vietnam should make high-quality shoes given its lack of facilities able to turn out huge volumes of cheap footwear.

It does not make sense to try to compete with China in the U.S. market, he noted, because China is now and will be the biggest footwear supplier of America whose 87% footwear demand is met by China.

Big footwear brands like Adidas and Nike are moving their production to Indonesia and maintaining their presence in Vietnam but downsizing their activity in China due to labor shortages and rising costs. However, China cannot be replaced as the world’s leading footwear maker.

Mangione said Asia would remain the biggest footwear supplier of the world but could also become a potential market for the product. For example, China is seen as the most attractive market in the region as its consumption is rising dramatically due to fast urbanization.

About foreign investment in Vietnam’s footwear industry, the expert predicted that investment in the sector might rise but not significantly because leading footwear brands Nike and Adidas had invested heavily in China over the years.

Related Articles